Tag Manager API

googleapis · Analytics

Analytics No Auth Free & Open analytics media

This API allows clients to access and modify container and tag configuration.

Authentication

No authentication requiredFree to use with no key needed.

Sample Requests

GET tagmanager.accounts.list

Lists all GTM Accounts that a user has access to.

https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts?alt=json&key=YOUR_API_KEY&fields=example&$.xgafv=1&callback=example&pageToken=example&quotaUser=example&uploadType=example&oauth_token=example&prettyPrint=true&access_token=example&upload_protocol=example&includeGoogleTags=true

Hover any highlighted part to learn what it does

curl -X GET "https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts?alt=json&key=YOUR_API_KEY&fields=example&$.xgafv=1&callback=example&pageToken=example&quotaUser=example&uploadType=example&oauth_token=example&prettyPrint=true&access_token=example&upload_protocol=example&includeGoogleTags=true"

import requests
params = {
    "alt": "json",
    "key": "YOUR_API_KEY",
    "fields": "example",
    "$.xgafv": "1",
    "callback": "example",
    "pageToken": "example",
    "quotaUser": "example",
    "uploadType": "example",
    "oauth_token": "example",
    "prettyPrint": "true",
    "access_token": "example",
    "upload_protocol": "example",
    "includeGoogleTags": "true"
}
response = requests.get(
    "https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts",
    params=params,
)
print(response.json())

const url = new URL('https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts');
url.searchParams.set('alt', 'json');
url.searchParams.set('key', 'YOUR_API_KEY');
url.searchParams.set('fields', 'example');
url.searchParams.set('$.xgafv', '1');
url.searchParams.set('callback', 'example');
url.searchParams.set('pageToken', 'example');
url.searchParams.set('quotaUser', 'example');
url.searchParams.set('uploadType', 'example');
url.searchParams.set('oauth_token', 'example');
url.searchParams.set('prettyPrint', 'true');
url.searchParams.set('access_token', 'example');
url.searchParams.set('upload_protocol', 'example');
url.searchParams.set('includeGoogleTags', 'true');

const response = await fetch(url); 
const data = await response.json();
console.log(data);

package main

import (
	"fmt"
	"io"
	"net/http"
	"net/url"
)

func main() {
	baseURL, _ := url.Parse("https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts")
	q := baseURL.Query()
	q.Set("alt", "json")
	q.Set("key", "YOUR_API_KEY")
	q.Set("fields", "example")
	q.Set("$.xgafv", "1")
	q.Set("callback", "example")
	q.Set("pageToken", "example")
	q.Set("quotaUser", "example")
	q.Set("uploadType", "example")
	q.Set("oauth_token", "example")
	q.Set("prettyPrint", "true")
	q.Set("access_token", "example")
	q.Set("upload_protocol", "example")
	q.Set("includeGoogleTags", "true")
	baseURL.RawQuery = q.Encode()
	targetURL := baseURL.String()
	req, _ := http.NewRequest("GET", targetURL, nil)

	client := &http.Client{}
	resp, _ := client.Do(req)
	defer resp.Body.Close()
	body, _ := io.ReadAll(resp.Body)
	fmt.Println(string(body))
}

require "net/http"
require "json"

uri = URI("https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts")
uri.query = URI.encode_www_form({
  "alt" => "json",
  "key" => "YOUR_API_KEY",
  "fields" => "example",
  "$.xgafv" => "1",
  "callback" => "example",
  "pageToken" => "example",
  "quotaUser" => "example",
  "uploadType" => "example",
  "oauth_token" => "example",
  "prettyPrint" => "true",
  "access_token" => "example",
  "upload_protocol" => "example",
  "includeGoogleTags" => "true"
})

http = Net::HTTP.new(uri.host, uri.port)
http.use_ssl = uri.scheme == "https"

req = Net::HTTP::Get.new(uri)

res = http.request(req)
puts JSON.parse(res.body)

<?php
$url = "https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts?" . http_build_query([
    "alt" => "json",
    "key" => "YOUR_API_KEY",
    "fields" => "example",
    "$.xgafv" => "1",
    "callback" => "example",
    "pageToken" => "example",
    "quotaUser" => "example",
    "uploadType" => "example",
    "oauth_token" => "example",
    "prettyPrint" => "true",
    "access_token" => "example",
    "upload_protocol" => "example",
    "includeGoogleTags" => "true"
]);
$opts = ["http" => [
    "method" => "GET",
]];
$ctx = stream_context_create($opts);
$res = file_get_contents($url, false, $ctx);
print_r(json_decode($res, true));

GET tagmanager.accounts.containers.lookup

Looks up a Container by destination ID.

https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts/containers:lookup?alt=json&key=YOUR_API_KEY&fields=example&$.xgafv=1&callback=example&quotaUser=example&uploadType=example&oauth_token=example&prettyPrint=true&access_token=example&destinationId=example&upload_protocol=example

Hover any highlighted part to learn what it does

curl -X GET "https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts/containers:lookup?alt=json&key=YOUR_API_KEY&fields=example&$.xgafv=1&callback=example&quotaUser=example&uploadType=example&oauth_token=example&prettyPrint=true&access_token=example&destinationId=example&upload_protocol=example"

import requests
params = {
    "alt": "json",
    "key": "YOUR_API_KEY",
    "fields": "example",
    "$.xgafv": "1",
    "callback": "example",
    "quotaUser": "example",
    "uploadType": "example",
    "oauth_token": "example",
    "prettyPrint": "true",
    "access_token": "example",
    "destinationId": "example",
    "upload_protocol": "example"
}
response = requests.get(
    "https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts/containers:lookup",
    params=params,
)
print(response.json())

const url = new URL('https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts/containers:lookup');
url.searchParams.set('alt', 'json');
url.searchParams.set('key', 'YOUR_API_KEY');
url.searchParams.set('fields', 'example');
url.searchParams.set('$.xgafv', '1');
url.searchParams.set('callback', 'example');
url.searchParams.set('quotaUser', 'example');
url.searchParams.set('uploadType', 'example');
url.searchParams.set('oauth_token', 'example');
url.searchParams.set('prettyPrint', 'true');
url.searchParams.set('access_token', 'example');
url.searchParams.set('destinationId', 'example');
url.searchParams.set('upload_protocol', 'example');

const response = await fetch(url); 
const data = await response.json();
console.log(data);

package main

import (
	"fmt"
	"io"
	"net/http"
	"net/url"
)

func main() {
	baseURL, _ := url.Parse("https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts/containers:lookup")
	q := baseURL.Query()
	q.Set("alt", "json")
	q.Set("key", "YOUR_API_KEY")
	q.Set("fields", "example")
	q.Set("$.xgafv", "1")
	q.Set("callback", "example")
	q.Set("quotaUser", "example")
	q.Set("uploadType", "example")
	q.Set("oauth_token", "example")
	q.Set("prettyPrint", "true")
	q.Set("access_token", "example")
	q.Set("destinationId", "example")
	q.Set("upload_protocol", "example")
	baseURL.RawQuery = q.Encode()
	targetURL := baseURL.String()
	req, _ := http.NewRequest("GET", targetURL, nil)

	client := &http.Client{}
	resp, _ := client.Do(req)
	defer resp.Body.Close()
	body, _ := io.ReadAll(resp.Body)
	fmt.Println(string(body))
}

require "net/http"
require "json"

uri = URI("https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts/containers:lookup")
uri.query = URI.encode_www_form({
  "alt" => "json",
  "key" => "YOUR_API_KEY",
  "fields" => "example",
  "$.xgafv" => "1",
  "callback" => "example",
  "quotaUser" => "example",
  "uploadType" => "example",
  "oauth_token" => "example",
  "prettyPrint" => "true",
  "access_token" => "example",
  "destinationId" => "example",
  "upload_protocol" => "example"
})

http = Net::HTTP.new(uri.host, uri.port)
http.use_ssl = uri.scheme == "https"

req = Net::HTTP::Get.new(uri)

res = http.request(req)
puts JSON.parse(res.body)

<?php
$url = "https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/accounts/containers:lookup?" . http_build_query([
    "alt" => "json",
    "key" => "YOUR_API_KEY",
    "fields" => "example",
    "$.xgafv" => "1",
    "callback" => "example",
    "quotaUser" => "example",
    "uploadType" => "example",
    "oauth_token" => "example",
    "prettyPrint" => "true",
    "access_token" => "example",
    "destinationId" => "example",
    "upload_protocol" => "example"
]);
$opts = ["http" => [
    "method" => "GET",
]];
$ctx = stream_context_create($opts);
$res = file_get_contents($url, false, $ctx);
print_r(json_decode($res, true));

GET tagmanager.accounts.user_permissions.get

Gets a user's Account & Container access.

https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/{path}?alt=json&key=YOUR_API_KEY&fields=example&$.xgafv=1&callback=example&quotaUser=example&uploadType=example&oauth_token=example&prettyPrint=true&access_token=example&upload_protocol=example&containerVersionId=example

Hover any highlighted part to learn what it does

curl -X GET "https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/{path}?alt=json&key=YOUR_API_KEY&fields=example&$.xgafv=1&callback=example&quotaUser=example&uploadType=example&oauth_token=example&prettyPrint=true&access_token=example&upload_protocol=example&containerVersionId=example"

import requests
params = {
    "alt": "json",
    "key": "YOUR_API_KEY",
    "fields": "example",
    "$.xgafv": "1",
    "callback": "example",
    "quotaUser": "example",
    "uploadType": "example",
    "oauth_token": "example",
    "prettyPrint": "true",
    "access_token": "example",
    "upload_protocol": "example",
    "containerVersionId": "example"
}
response = requests.get(
    "https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/{path}",
    params=params,
)
print(response.json())

const url = new URL('https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/{path}');
url.searchParams.set('alt', 'json');
url.searchParams.set('key', 'YOUR_API_KEY');
url.searchParams.set('fields', 'example');
url.searchParams.set('$.xgafv', '1');
url.searchParams.set('callback', 'example');
url.searchParams.set('quotaUser', 'example');
url.searchParams.set('uploadType', 'example');
url.searchParams.set('oauth_token', 'example');
url.searchParams.set('prettyPrint', 'true');
url.searchParams.set('access_token', 'example');
url.searchParams.set('upload_protocol', 'example');
url.searchParams.set('containerVersionId', 'example');

const response = await fetch(url); 
const data = await response.json();
console.log(data);

package main

import (
	"fmt"
	"io"
	"net/http"
	"net/url"
)

func main() {
	baseURL, _ := url.Parse("https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/{path}")
	q := baseURL.Query()
	q.Set("alt", "json")
	q.Set("key", "YOUR_API_KEY")
	q.Set("fields", "example")
	q.Set("$.xgafv", "1")
	q.Set("callback", "example")
	q.Set("quotaUser", "example")
	q.Set("uploadType", "example")
	q.Set("oauth_token", "example")
	q.Set("prettyPrint", "true")
	q.Set("access_token", "example")
	q.Set("upload_protocol", "example")
	q.Set("containerVersionId", "example")
	baseURL.RawQuery = q.Encode()
	targetURL := baseURL.String()
	req, _ := http.NewRequest("GET", targetURL, nil)

	client := &http.Client{}
	resp, _ := client.Do(req)
	defer resp.Body.Close()
	body, _ := io.ReadAll(resp.Body)
	fmt.Println(string(body))
}

require "net/http"
require "json"

uri = URI("https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/{path}")
uri.query = URI.encode_www_form({
  "alt" => "json",
  "key" => "YOUR_API_KEY",
  "fields" => "example",
  "$.xgafv" => "1",
  "callback" => "example",
  "quotaUser" => "example",
  "uploadType" => "example",
  "oauth_token" => "example",
  "prettyPrint" => "true",
  "access_token" => "example",
  "upload_protocol" => "example",
  "containerVersionId" => "example"
})

http = Net::HTTP.new(uri.host, uri.port)
http.use_ssl = uri.scheme == "https"

req = Net::HTTP::Get.new(uri)

res = http.request(req)
puts JSON.parse(res.body)

<?php
$url = "https://api.apis.guru/v2/specs/googleapis.com/tagmanager/v2/tagmanager/v2/{path}?" . http_build_query([
    "alt" => "json",
    "key" => "YOUR_API_KEY",
    "fields" => "example",
    "$.xgafv" => "1",
    "callback" => "example",
    "quotaUser" => "example",
    "uploadType" => "example",
    "oauth_token" => "example",
    "prettyPrint" => "true",
    "access_token" => "example",
    "upload_protocol" => "example",
    "containerVersionId" => "example"
]);
$opts = ["http" => [
    "method" => "GET",
]];
$ctx = stream_context_create($opts);
$res = file_get_contents($url, false, $ctx);
print_r(json_decode($res, true));

Postman Setup Guide

Get Postman ↗

See official documentation for authentication and setup.

What can you build with Tag Manager API?

Tag Manager API is a Analytics API. Developers commonly use analytics APIs for:

tracking product usage and user behaviour
building custom reporting and BI dashboards
measuring marketing and campaign performance
running funnel, retention, and cohort analysis
aggregating metrics from multiple data sources

No authentication required. This API is open — no signup or key needed. Ideal for quick prototypes and public-facing features. Tag Manager API is free to use, making it a low-risk choice to experiment with.

New to APIs? Read our beginner's guide

Open documentation ↗